/* ──────────────────────────────────────────────
   ENVELOPE® — DESIGN TOKENS
   Editorial · Confident · Minimal · Warm
   ────────────────────────────────────────────── */
:root{
  /* Colour — Envelope brand: dark charcoal base, coral accent, lavender gradient partner */
  --paper:#0b0a0a;        /* primary bg — near-black with warm cast */
  --paper-2:#141312;      /* secondary bg — elevated surface */
  --paper-3:#1c1a19;      /* tertiary bg — cards, inputs */
  --card:#141312;
  --ink:#f5f2ed;          /* primary text — warm off-white */
  --ink-2:#e8e3db;        /* body */
  --mute:#9a938a;         /* secondary text */
  --mute-2:#6b645c;       /* tertiary */
  --rule:rgba(245,242,237,.12);      /* hairlines */
  --rule-2:rgba(245,242,237,.07);
  --rule-3:rgba(245,242,237,.05);
  --ink-3:#9a938a;
  --ink-4:#6b645c;
  --sage-3:rgba(232,90,107,.35);
  --sage:#E85A6B;         /* coral — primary accent (envelope brand) */
  --sage-ink:#d14558;     /* coral hover */
  --sage-tint:rgba(232,90,107,.12);
  --lavender:#a89cc9;     /* gradient secondary */
  --grad-hero:radial-gradient(ellipse 80% 100% at 30% 40%, #E85A6B 0%, #b96588 35%, #7e7eb4 65%, #2a2838 100%);

  /* Type — General Sans (matches Roobert metrics). Italic is same family — harmonious, not editorial. */
  --ff-sans:'General Sans','Helvetica Neue',Arial,sans-serif;
  --ff-serif:'General Sans','Helvetica Neue',Arial,sans-serif;
  --ff-mono:'JetBrains Mono',ui-monospace,'SF Mono',Menlo,monospace;

  /* Motion */
  --ease:cubic-bezier(.2,.7,.1,1);
  --ease-out:cubic-bezier(.16,1,.3,1);

  /* Radii */
  --r-s:6px; --r-m:10px; --r-l:16px;

  /* Frame */
  --gutter:clamp(20px,4vw,48px);
  --max:1320px;
  --nav-h:112px;
}

*,*::before,*::after{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
::selection{background:var(--sage);color:#fff}
:focus-visible{outline:2px solid var(--sage);outline-offset:3px;border-radius:4px}
body{
  font-family:var(--ff-sans);
  background:var(--paper);
  color:var(--ink);
  font-size:16px;
  line-height:1.55;
  -webkit-font-smoothing:antialiased;
  text-rendering:optimizeLegibility;
  font-feature-settings:"ss01","cv11";
}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
button{font:inherit;color:inherit;background:none;border:none;cursor:pointer}

/* ── Typography scale ─────────────────────────── */
.display{font-family:var(--ff-sans);font-weight:500;letter-spacing:-0.035em;line-height:0.98;font-size:clamp(3rem,8vw,7.25rem);text-wrap:balance}
.display em{font-family:var(--ff-sans);font-weight:400;font-style:italic;letter-spacing:-0.03em;color:var(--sage)}
h1{font-family:var(--ff-sans);font-weight:500;letter-spacing:-0.03em;line-height:1.02;font-size:clamp(2.5rem,5.5vw,4.75rem)}
h1 em{font-family:var(--ff-sans);font-weight:400;font-style:italic;color:var(--sage);letter-spacing:-0.025em}
h2{font-family:var(--ff-sans);font-weight:500;letter-spacing:-0.025em;line-height:1.04;font-size:clamp(2rem,4.2vw,3.6rem)}
h2 em{font-family:var(--ff-sans);font-weight:400;font-style:italic;color:var(--sage);letter-spacing:-0.02em}
h3{font-family:var(--ff-sans);font-weight:500;letter-spacing:-0.015em;line-height:1.15;font-size:1.25rem}
h4{font-family:var(--ff-sans);font-weight:500;letter-spacing:-0.01em;font-size:1rem}
p{font-size:0.975rem;line-height:1.65;color:var(--ink-2);text-wrap:pretty}

.lede{font-size:clamp(1.05rem,1.4vw,1.25rem);line-height:1.55;color:var(--mute);max-width:42em;font-weight:400}
.caps{font-family:var(--ff-sans);font-size:0.7rem;font-weight:500;letter-spacing:0.14em;text-transform:uppercase;color:var(--mute)}
.caps.sage{color:var(--sage)}
.mono{font-family:'JetBrains Mono','SF Mono',ui-monospace,monospace;font-size:0.72rem;letter-spacing:0.02em}
.reg{font-family:var(--ff-sans);font-style:italic;font-size:0.5em;vertical-align:super;color:var(--sage);font-weight:400}

/* ── Buttons ──────────────────────────────────── */
.btn{display:inline-flex;align-items:center;gap:8px;font-family:inherit;font-size:0.92rem;font-weight:500;letter-spacing:-0.005em;padding:14px 22px;border-radius:100px;border:1px solid transparent;cursor:pointer;transition:all .18s var(--ease);white-space:nowrap;line-height:1}
.btn-ink{background:var(--ink);color:var(--paper)}
.btn-ink:hover{background:var(--sage);color:#fff;transform:translateY(-1px)}
.btn-ghost{background:transparent;color:var(--ink);border-color:var(--rule)}
.btn-ghost:hover{border-color:var(--ink);background:var(--ink);color:var(--paper)}
.btn-sage{background:var(--sage);color:#fff}
.btn-sage:hover{background:var(--sage-ink);transform:translateY(-1px)}
.btn-paper{background:var(--paper-3);color:var(--ink);border-color:var(--rule)}
.btn-paper:hover{background:var(--paper-2);border-color:var(--ink)}
.btn .arr{transition:transform .2s var(--ease)}
.btn:hover .arr{transform:translateX(3px)}
.btn-lg{padding:16px 28px;font-size:1rem}

/* ── Nav ──────────────────────────────────────── */
nav.site{
  position:fixed;top:0;left:0;right:0;z-index:200;height:var(--nav-h);
  display:flex;align-items:center;justify-content:space-between;
  padding:0 var(--gutter);
  background:rgba(11,10,10,.72);
  backdrop-filter:blur(16px);
  -webkit-backdrop-filter:blur(16px);
  border-bottom:1px solid var(--rule);
  transition:height .35s var(--ease),background .35s var(--ease);
}
nav.site.scrolled{height:76px;background:rgba(11,10,10,.88)}
nav.site .brand .logo{transition:height .35s var(--ease)}
nav.site.scrolled .brand .logo{height:52px}
.brand{display:flex;align-items:center;gap:8px;cursor:pointer}
.brand .logo{height:72px;width:auto;display:block}
.brand .reg{font-size:0.55em}
.nav-links{display:flex;gap:4px;align-items:center}
.nav-links .lnk{padding:8px 14px;font-size:0.88rem;color:var(--ink-2);border-radius:100px;cursor:pointer;transition:all .15s}
.nav-links .lnk:hover{background:var(--paper-2)}
.nav-links .lnk.on{color:var(--sage);background:var(--sage-tint)}
.nav-cta{display:flex;gap:8px;align-items:center}
.burg{display:none;width:44px;height:44px;border:1px solid var(--rule);border-radius:100px;align-items:center;justify-content:center;cursor:pointer;flex-shrink:0;transition:border-color .2s,background .2s}
.burg:hover{border-color:var(--ink)}
.burg span{width:17px;height:1.5px;background:var(--ink);position:relative;transition:all .25s var(--ease)}
.burg span::before,.burg span::after{content:'';position:absolute;width:17px;height:1.5px;background:var(--ink);left:0;transition:all .25s var(--ease)}
.burg span::before{top:-5px}.burg span::after{top:5px}
/* Open state — morph to ✕ */
body.menu-open .burg span{background:transparent}
body.menu-open .burg span::before{top:0;transform:rotate(45deg)}
body.menu-open .burg span::after{top:0;transform:rotate(-45deg)}

/* ── Mobile drawer ───────────────────────────── */
.mmenu{
  position:fixed;inset:0;z-index:190;
  display:flex;flex-direction:column;
  padding:calc(var(--nav-h) + 16px) var(--gutter) calc(env(safe-area-inset-bottom) + 32px);
  background:rgba(11,10,10,.96);
  backdrop-filter:blur(20px);-webkit-backdrop-filter:blur(20px);
  opacity:0;visibility:hidden;transform:translateY(-8px);
  transition:opacity .3s var(--ease),transform .3s var(--ease),visibility .3s;
  overflow-y:auto;
}
body.menu-open .mmenu{opacity:1;visibility:visible;transform:none}
.mmenu .mm-links{display:flex;flex-direction:column;border-top:1px solid var(--rule-2)}
.mmenu .mm-links .lnk{
  display:flex;align-items:baseline;gap:14px;
  padding:22px 4px;font-family:var(--ff-sans);font-weight:500;
  font-size:clamp(1.6rem,7vw,2.2rem);letter-spacing:-0.02em;color:var(--ink);
  border-bottom:1px solid var(--rule-2);cursor:pointer;
  transform:translateY(14px);opacity:0;transition:color .15s,transform .5s var(--ease-out),opacity .5s var(--ease-out);
}
body.menu-open .mmenu .mm-links .lnk{transform:none;opacity:1}
.mmenu .mm-links .lnk .mi-n{font-family:var(--ff-mono);font-size:.7rem;letter-spacing:.14em;color:var(--mute-2);transform:translateY(-.5em)}
.mmenu .mm-links .lnk.on,.mmenu .mm-links .lnk:hover{color:var(--sage)}
.mmenu .mm-cta{display:flex;flex-direction:column;gap:12px;margin-top:auto;padding-top:32px}
.mmenu .mm-cta .btn{justify-content:center;padding:16px 24px;font-size:1rem}
.mmenu .mm-foot{margin-top:28px;display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;font-family:var(--ff-mono);font-size:.7rem;letter-spacing:.08em;text-transform:uppercase;color:var(--mute-2)}
/* stagger link entrance */
body.menu-open .mmenu .mm-links .lnk:nth-child(1){transition-delay:.05s}
body.menu-open .mmenu .mm-links .lnk:nth-child(2){transition-delay:.09s}
body.menu-open .mmenu .mm-links .lnk:nth-child(3){transition-delay:.13s}
body.menu-open .mmenu .mm-links .lnk:nth-child(4){transition-delay:.17s}
body.menu-open .mmenu .mm-links .lnk:nth-child(5){transition-delay:.21s}
body.menu-open .mmenu .mm-links .lnk:nth-child(6){transition-delay:.25s}
@media(prefers-reduced-motion:reduce){
  .mmenu,.mmenu .mm-links .lnk{transition:opacity .2s,visibility .2s}
}

@media(max-width:980px){
  .nav-links{display:none}
  .nav-cta{display:none}
  .burg{display:flex}
  body.menu-open{overflow:hidden}
}
@media(min-width:981px){
  .mmenu{display:none}
}

/* ── Page routing ─────────────────────────────── */
/* Actual display/opacity rules live in the "Page switch transition" block below. */
.pg{padding-top:var(--nav-h)}

/* ── Section frame ────────────────────────────── */
.sec{max-width:var(--max);margin:0 auto;padding:clamp(48px,6vw,88px) var(--gutter)}
.sec.tight{padding-top:clamp(32px,4vw,48px);padding-bottom:clamp(32px,4vw,48px)}
.sec-hd{display:grid;grid-template-columns:1fr 1fr;gap:48px;align-items:end;margin-bottom:clamp(28px,3.5vw,52px)}
.sec-hd .lede{justify-self:end;max-width:32em}
@media(max-width:820px){.sec-hd{grid-template-columns:1fr;gap:20px}.sec-hd .lede{justify-self:start}}
.sec-lbl{display:flex;align-items:center;gap:10px;margin-bottom:20px}
.sec-lbl .num{font-family:var(--ff-sans);font-style:italic;font-weight:400;font-size:1rem;color:var(--sage)}
.sec-lbl .line{flex:0 0 32px;height:1px;background:var(--rule)}

/* ── HERO — Variant A · Editorial ─────────────── */
.hero{
  position:relative;
  padding:clamp(60px,8vw,120px) var(--gutter) clamp(40px,6vw,80px);
  max-width:var(--max);margin:0 auto;
}
.hero-bg{
  position:absolute;
  left:50%;top:0;
  transform:translateX(-50%);
  width:100vw;height:100%;
  pointer-events:none;overflow:hidden;z-index:0;
  background:#0b0a0a;
  isolation:isolate;
}
/* Base warm field — anchored, slow breathing */
.hero-bg::before{
  content:'';position:absolute;inset:-10%;z-index:0;
  background:
    radial-gradient(60% 50% at 78% 30%, rgba(232,90,107,.95) 0%, rgba(232,90,107,.35) 30%, rgba(232,90,107,0) 62%),
    radial-gradient(55% 55% at 22% 68%, rgba(168,156,201,.85) 0%, rgba(168,156,201,.30) 32%, rgba(168,156,201,0) 64%),
    radial-gradient(80% 70% at 50% 50%, rgba(255,138,112,.55) 0%, rgba(255,138,112,.18) 38%, rgba(255,138,112,0) 70%);
  filter:blur(40px) saturate(1.15);
  animation:heroBreathe 22s ease-in-out infinite;
  will-change:transform,filter;
}
/* Drifting bloom — liquid, slow */
.hero-bg::after{
  content:'';position:absolute;inset:-15%;z-index:1;
  background:
    radial-gradient(45% 45% at 30% 30%, rgba(255,106,123,.85) 0%, rgba(255,106,123,0) 60%),
    radial-gradient(40% 40% at 75% 70%, rgba(201,184,255,.70) 0%, rgba(201,184,255,0) 60%),
    radial-gradient(35% 35% at 55% 15%, rgba(255,179,138,.55) 0%, rgba(255,179,138,0) 60%);
  filter:blur(60px) saturate(1.2);
  mix-blend-mode:screen;
  animation:heroDrift 26s ease-in-out infinite alternate;
  will-change:transform;
}
/* Legibility layers — stack ABOVE the color pseudos */
.hero-bg .g1{
  position:absolute;inset:0;z-index:2;
  background:
    linear-gradient(115deg, rgba(11,10,10,.72) 0%, rgba(11,10,10,.52) 28%, rgba(11,10,10,.18) 52%, rgba(11,10,10,0) 70%),
    linear-gradient(180deg, rgba(11,10,10,.35) 0%, rgba(11,10,10,0) 30%, rgba(11,10,10,0) 65%, rgba(11,10,10,.55) 100%);
  pointer-events:none;
}
.hero-bg .g2{
  position:absolute;inset:0;z-index:3;
  background:radial-gradient(130% 90% at 0% 100%, rgba(11,10,10,.55) 0%, rgba(11,10,10,.20) 35%, rgba(11,10,10,0) 65%);
  pointer-events:none;
}
.hero-bg .g3{
  position:absolute;inset:0;z-index:4;
  background-image:url("data:image/svg+xml;base64,PHN2ZyB4bWxucz0naHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmcnIHdpZHRoPScyMDAnIGhlaWdodD0nMjAwJz48ZmlsdGVyIGlkPSduJz48ZmVUdXJidWxlbmNlIHR5cGU9J2ZyYWN0YWxOb2lzZScgYmFzZUZyZXF1ZW5jeT0nMC45JyBudW1PY3RhdmVzPScyJyBzdGl0Y2hUaWxlcz0nc3RpdGNoJy8+PGZlQ29sb3JNYXRyaXggdmFsdWVzPScwIDAgMCAwIDEgMCAwIDAgMCAxIDAgMCAwIDAgMSAwIDAgMCAuMjUgMCcvPjwvZmlsdGVyPjxyZWN0IHdpZHRoPScxMDAlJyBoZWlnaHQ9JzEwMCUnIGZpbHRlcj0ndXJsKCUyM24pJy8+PC9zdmc+");
  opacity:.12;
  mix-blend-mode:overlay;
  pointer-events:none;
}
.hero-bg .g4{display:none}
/* Interactive network canvas — injected into every .hero-bg by JS */
.hero-bg .net{
  position:absolute;inset:0;width:100%;height:100%;z-index:5;
  pointer-events:none;
  -webkit-mask-image:linear-gradient(115deg,rgba(0,0,0,.3) 0%,rgba(0,0,0,.65) 38%,#000 68%);
  mask-image:linear-gradient(115deg,rgba(0,0,0,.3) 0%,rgba(0,0,0,.65) 38%,#000 68%);
}
/* Interactive cursor bloom — injected into every .hero-bg by JS */
.hero-bg .ib{
  position:absolute;left:50%;top:50%;z-index:1;
  width:56vw;aspect-ratio:1;margin:-28vw 0 0 -28vw;
  background:radial-gradient(circle at 50% 50%, rgba(255,138,112,.55) 0%, rgba(232,90,107,.32) 35%, rgba(168,156,201,.16) 58%, transparent 72%);
  filter:blur(46px) saturate(1.25);
  mix-blend-mode:screen;
  opacity:0;transition:opacity .7s var(--ease);
  pointer-events:none;will-change:transform;
}
@keyframes heroBreathe{
  0%,100%{transform:translate3d(0,0,0) scale(1);filter:blur(40px) saturate(1.15)}
  50%{transform:translate3d(-2%,1%,0) scale(1.06);filter:blur(46px) saturate(1.25)}
}
@keyframes heroDrift{
  0%{transform:translate3d(-3%,-2%,0) scale(1)}
  50%{transform:translate3d(2%,3%,0) scale(1.08)}
  100%{transform:translate3d(4%,-1%,0) scale(1.04)}
}
@keyframes spinSlow{to{transform:rotate(360deg)}}
@media(prefers-reduced-motion:reduce){.hero-bg .g1,.hero-bg .g2,.hero-bg .g3,.hero-bg .g4{animation:none}.hero-bg::before{animation:none}}
.hero > *:not(.hero-bg){position:relative;z-index:1}
.hero-top{display:flex;justify-content:space-between;align-items:flex-start;gap:24px;margin-bottom:clamp(48px,7vw,96px);flex-wrap:wrap}
.hero-meta{display:flex;align-items:center;gap:12px}
.hero-meta .dot{width:6px;height:6px;border-radius:50%;background:var(--sage);position:relative}
.hero-meta .dot::after{content:'';position:absolute;inset:-4px;border-radius:50%;border:1px solid var(--sage);animation:pulse 2.4s var(--ease) infinite}
@keyframes pulse{0%{transform:scale(1);opacity:.7}100%{transform:scale(2);opacity:0}}
.hero-meta .txt{font-size:0.78rem;color:var(--mute);letter-spacing:0.02em}
.hero-coords{font-family:var(--ff-serif);font-style:italic;font-size:0.95rem;color:var(--mute);text-align:right}

.hero-h{margin-bottom:clamp(32px,4vw,56px)}
.hero-sub{margin-bottom:clamp(32px,4vw,48px);opacity:0;transform:translateY(12px);transition:opacity .7s cubic-bezier(.2,.7,.2,1) .15s, transform .7s cubic-bezier(.2,.7,.2,1) .15s}
.hero-acts{display:flex;gap:12px;flex-wrap:wrap;margin-bottom:clamp(60px,8vw,100px);opacity:0;transform:translateY(12px);transition:opacity .7s cubic-bezier(.2,.7,.2,1) .3s, transform .7s cubic-bezier(.2,.7,.2,1) .3s}
.pg.on .hero-sub,.pg.on .hero-acts{opacity:1;transform:none}

.hero-foot{display:grid;grid-template-columns:auto 1fr;gap:48px;align-items:end;padding-top:32px;border-top:1px solid var(--rule)}
.hero-stats{display:flex;gap:clamp(24px,4vw,56px);flex-wrap:wrap}
.stat .n{font-family:var(--ff-sans);font-weight:500;font-size:clamp(1.8rem,2.6vw,2.6rem);letter-spacing:-0.03em;line-height:1;margin-bottom:6px}
.stat .n em{font-family:var(--ff-serif);font-style:italic;color:var(--sage);font-weight:400}
.stat .l{font-size:0.72rem;color:var(--mute);letter-spacing:0.06em;text-transform:uppercase}
.hero-note{font-family:var(--ff-serif);font-style:italic;font-size:1.05rem;color:var(--mute);max-width:24em;justify-self:end;text-align:right;line-height:1.4}
@media(max-width:820px){.hero-foot{grid-template-columns:1fr}.hero-note{justify-self:start;text-align:left}}

@keyframes rise{from{opacity:0;transform:translateY(24px)}to{opacity:1;transform:none}}

/* Variant B — Centered  */
.hero.v-centered{text-align:center}
.hero.v-centered .hero-top{justify-content:center}
.hero.v-centered .hero-h,.hero.v-centered .hero-sub{margin-left:auto;margin-right:auto;max-width:20ch}
.hero.v-centered .hero-sub{max-width:46ch}
.hero.v-centered .hero-acts{justify-content:center}
.hero.v-centered .hero-foot{grid-template-columns:1fr;text-align:left}
.hero.v-centered .hero-stats{justify-content:center}
.hero.v-centered .hero-note{justify-self:center;text-align:center;max-width:36ch}

/* Variant C — Split with media */
.hero.v-split{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(32px,5vw,72px);align-items:stretch;padding-bottom:clamp(60px,8vw,100px)}
.hero.v-split .hero-media{background:var(--paper-2);border-radius:var(--r-l);aspect-ratio:4/5;position:relative;overflow:hidden;display:grid;place-items:center;border:1px solid var(--rule)}
.hero.v-split .hero-media .frame{width:68%;aspect-ratio:1;background:var(--paper-3);border-radius:var(--r-m);overflow:hidden;box-shadow:0 30px 80px -20px rgba(0,0,0,.6);display:grid;place-items:center}
.hero.v-split .hero-media .frame img{width:100%;height:100%;object-fit:cover}
.hero.v-split .hero-h{font-size:clamp(2.2rem,4.5vw,4rem)}
.hero.v-split .hero-foot{grid-template-columns:1fr}
.hero.v-split .hero-content{display:flex;flex-direction:column;justify-content:space-between}
.hero.v-split .hero-top{margin-bottom:32px}
@media(max-width:900px){.hero.v-split{grid-template-columns:1fr}.hero.v-split .hero-media{aspect-ratio:4/3}}

/* Variant D — Builder (split hero with interactive brief-builder) */
.hero .builder{display:none}
.hero.v-builder{display:grid;grid-template-columns:1.06fr .94fr;gap:clamp(32px,4.5vw,80px);align-items:center;padding-bottom:clamp(56px,7vw,96px)}
.hero.v-builder .hero-top{grid-column:1/-1;margin-bottom:clamp(20px,3vw,44px)}
.hero.v-builder .builder{display:block}
.hero.v-builder .hero-h{font-size:clamp(2.5rem,5.2vw,5rem)}
.hero.v-builder .hero-sub{margin-bottom:clamp(24px,3vw,36px)}
.hero.v-builder .hero-acts{margin-bottom:clamp(32px,4vw,52px)}
.hero.v-builder .hero-foot{grid-template-columns:1fr;padding-top:24px}
.hero.v-builder .hero-note{display:none}
@media(max-width:960px){.hero.v-builder{grid-template-columns:1fr}.hero.v-builder .hero-acts{margin-bottom:8px}}

/* Brief-builder card */
.builder{background:rgba(28,26,25,.72);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);border:1px solid var(--rule);border-radius:var(--r-l);padding:clamp(22px,2.4vw,34px);box-shadow:0 50px 120px -50px rgba(0,0,0,.8);position:relative;z-index:2}
.builder .bb-hd{display:flex;justify-content:space-between;align-items:center;margin-bottom:18px;gap:12px}
.builder .bb-hd .t{font-weight:500;font-size:1.08rem;letter-spacing:-0.01em}
.builder .bb-hd .badge{font-family:var(--ff-mono);font-size:.6rem;letter-spacing:.12em;text-transform:uppercase;color:var(--sage);border:1px solid var(--sage-3);padding:5px 11px;border-radius:100px;white-space:nowrap}
.bb-q{font-family:var(--ff-mono);font-size:.62rem;letter-spacing:.14em;text-transform:uppercase;color:var(--mute);margin:16px 0 10px}
.bb-chips{display:flex;gap:8px;flex-wrap:wrap}
.bb-chip{padding:9px 15px;border-radius:100px;border:1px solid var(--rule);font-size:.86rem;font-weight:500;cursor:pointer;transition:all .18s var(--ease);background:transparent;color:var(--ink-2);user-select:none}
.bb-chip:hover{border-color:var(--ink)}
.bb-chip.on{background:var(--ink);color:var(--paper);border-color:var(--ink)}
.bb-meter{margin-top:22px;padding-top:18px;border-top:1px solid var(--rule-2);display:flex;align-items:center;gap:16px}
.bb-meter .num{font-weight:500;font-size:2.1rem;letter-spacing:-0.04em;line-height:1;min-width:2.1ch;font-variant-numeric:tabular-nums}
.bb-meter .num em{font-style:italic;font-weight:400;color:var(--sage)}
.bb-meter .lbl{font-size:.84rem;color:var(--mute);line-height:1.4;flex:1}
.bb-avs{display:flex;flex-shrink:0}
.bb-avs .av{width:30px;height:30px;border-radius:50%;border:2px solid var(--paper-3);background:var(--paper-2);display:grid;place-items:center;font-size:.6rem;font-weight:600;color:var(--ink-2);margin-left:-8px}
.bb-avs .av:first-child{margin-left:0}
.bb-avs .av.more{background:var(--sage);color:#fff}
.bb-cta{margin-top:20px;display:flex;gap:12px;align-items:center;flex-wrap:wrap}
.bb-note{font-family:var(--ff-mono);font-size:.58rem;letter-spacing:.1em;text-transform:uppercase;color:var(--mute-2)}

/* ── Marquee ──────────────────────────────────── */
.mq{border-top:1px solid var(--rule);border-bottom:1px solid var(--rule);overflow:hidden;background:var(--paper)}
.mq-track{display:flex;width:max-content;animation:mq 48s linear infinite}
.mq-track:hover{animation-play-state:paused}
.mi{flex-shrink:0;padding:18px 24px;display:flex;align-items:center;gap:16px;font-family:var(--ff-serif);font-style:italic;font-size:1.25rem;color:var(--ink);white-space:nowrap}
.mi .sep{width:5px;height:5px;border-radius:50%;background:var(--sage);flex-shrink:0}
@keyframes mq{to{transform:translateX(-50%)}}

/* ── Cards ────────────────────────────────────── */
.card{background:var(--card);border:1px solid var(--rule-2);border-radius:var(--r-l);transition:all .2s}
.card:hover{border-color:var(--rule);transform:translateY(-2px)}

/* ── How it works · 4-up ──────────────────────── */
.how{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
@media(max-width:980px){.how{grid-template-columns:repeat(2,1fr)}}
@media(max-width:560px){.how{grid-template-columns:1fr}}
.how-c{padding:28px;display:flex;flex-direction:column;gap:16px;min-height:280px}
.how-c .n{font-family:var(--ff-sans);font-weight:500;font-size:0.82rem;letter-spacing:.14em;color:var(--sage);line-height:1;font-variant-numeric:tabular-nums;display:inline-flex;align-items:center;gap:12px;text-transform:uppercase}
.how-c .n::after{content:"";display:inline-block;width:42px;height:1px;background:currentColor;opacity:.5}
.how-c h3{margin-bottom:4px}
.how-c p{font-size:0.9rem;color:var(--mute);flex:1}
.how-c .chip{align-self:flex-start;font-size:0.7rem;color:var(--sage);background:var(--sage-tint);padding:4px 10px;border-radius:100px;letter-spacing:0.02em}

/* ── Disciplines — dark tiles with SVG animations ── */
.disc{display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:var(--rule);border:1px solid var(--rule);border-radius:var(--r-l);overflow:hidden;margin:0 auto}
@media(max-width:980px){.disc{grid-template-columns:repeat(2,1fr)}}
@media(max-width:420px){.disc{grid-template-columns:1fr}}
.disc-c{background:var(--paper-2);color:var(--ink);display:flex;flex-direction:column;cursor:default;transition:background .25s}
.disc-c:hover{background:var(--paper-3)}
.disc-media{aspect-ratio:16/9;background:var(--paper-2);display:grid;place-items:center;overflow:hidden;position:relative}
.disc-media svg{width:38%;height:72%;display:block;opacity:.85;transition:opacity .4s var(--ease)}
.disc-c:hover .disc-media svg{opacity:1}
.disc-body{padding:18px 20px;display:flex;flex-direction:column;gap:4px}
.disc-n{font-family:var(--ff-serif);font-style:italic;font-size:0.85rem;color:var(--sage)}
.disc-name{font-size:0.95rem;font-weight:500;letter-spacing:-0.01em;color:var(--ink);line-height:1.25}
.disc-tag{font-size:0.75rem;color:var(--mute);line-height:1.4}

/* Discipline animations — each distinct, all subtle */
.da{--stroke:rgba(255,255,255,.85);--faint:rgba(255,255,255,.14)}
.da *{transform-box:fill-box;transform-origin:center}
.da line,.da path,.da circle,.da rect,.da polygon{vector-effect:non-scaling-stroke}

/* i. Strategy — a marker exploring a positioning map, then locking on */
.da-strat .axis{stroke:var(--faint);stroke-width:.6}
.da-strat .lock{fill:none;stroke:var(--stroke);stroke-width:.9;opacity:0;animation:stratLock 6s var(--ease) infinite}
.da-strat .mk{fill:var(--stroke);animation:stratMk 6s var(--ease) infinite}
@keyframes stratMk{0%{transform:translate(-26px,16px)}22%{transform:translate(-8px,-4px)}46%{transform:translate(8px,12px)}68%,100%{transform:translate(0,0)}}
@keyframes stratLock{0%,66%{opacity:0;transform:scale(.3)}74%{opacity:1;transform:scale(1)}100%{opacity:0;transform:scale(1.6)}}

/* ii. Branding — an identity mark constructing itself */
.da-brand .bsq{fill:none;stroke:var(--stroke);stroke-width:1;stroke-dasharray:152;stroke-dashoffset:152;animation:brSq 5.4s var(--ease) infinite}
.da-brand .bci{fill:none;stroke:var(--faint);stroke-width:1;stroke-dasharray:101;stroke-dashoffset:101;animation:brCi 5.4s var(--ease) infinite}
.da-brand .bdot{fill:var(--stroke);opacity:0;animation:brDot 5.4s var(--ease) infinite}
@keyframes brSq{0%{stroke-dashoffset:152}30%,100%{stroke-dashoffset:0}}
@keyframes brCi{0%,12%{stroke-dashoffset:101}44%,100%{stroke-dashoffset:0}}
@keyframes brDot{0%,46%{opacity:0;transform:scale(0)}56%{opacity:1;transform:scale(1.25)}64%,100%{opacity:1;transform:scale(1)}}

/* iii. Ecommerce — storefront builds, then a cursor adds to cart */
.da-ecom .ewin{fill:none;stroke:var(--stroke);stroke-width:1;stroke-linejoin:round;stroke-dasharray:232;stroke-dashoffset:232;animation:ecomWin 5.2s var(--ease) infinite}
.da-ecom .ebar{stroke:var(--faint);stroke-width:.7}
.da-ecom .edot{fill:var(--faint)}
.da-ecom .etile{fill:var(--faint);opacity:0;animation:ecomTile 5.2s var(--ease) infinite}
.da-ecom .ebtn{fill:var(--stroke);opacity:0;animation:ecomBtn 5.2s var(--ease) infinite}
.da-ecom .ecur{fill:var(--stroke);opacity:0;animation:ecomCur2 5.2s var(--ease) infinite}
@keyframes ecomWin{0%{stroke-dashoffset:232}26%,100%{stroke-dashoffset:0}}
@keyframes ecomTile{0%,26%{opacity:0;transform:translateY(7px)}40%,100%{opacity:1;transform:translateY(0)}}
@keyframes ecomBtn{0%,40%{opacity:0}50%,100%{opacity:1}}
@keyframes ecomCur2{0%,50%{opacity:0;transform:translate(14px,14px)}58%{opacity:1;transform:translate(8px,8px)}72%{opacity:1;transform:translate(0,0) scale(1)}78%{transform:translate(0,0) scale(.78)}84%{transform:translate(0,0) scale(1)}96%,100%{opacity:0;transform:translate(0,0)}}

/* iv. Growth — ascending bar, each stepping up in turn */
.da-growth rect{fill:var(--stroke);transform-origin:center bottom}
.da-growth .b1{animation:growStep 5s ease-in-out infinite}
.da-growth .b2{animation:growStep 5s ease-in-out infinite .35s}
.da-growth .b3{animation:growStep 5s ease-in-out infinite .7s}
.da-growth .b4{animation:growStep 5s ease-in-out infinite 1.05s}
@keyframes growStep{0%,80%,100%{transform:scaleY(.25)}40%,60%{transform:scaleY(1)}}

/* v. Manufacturing — leaf/circularity: arrow loop suggesting circular material cycle */
.da-mfg path{fill:none;stroke:var(--stroke);stroke-width:.9;stroke-linecap:round;stroke-linejoin:round}
.da-mfg .loop{stroke-dasharray:110;stroke-dashoffset:110;animation:mfgLoop 5s ease-in-out infinite}
.da-mfg .leaf{fill:var(--stroke);stroke:none;animation:mfgLeaf 5s ease-in-out infinite}
@keyframes mfgLoop{0%{stroke-dashoffset:110}60%,100%{stroke-dashoffset:0}}
@keyframes mfgLeaf{0%,40%{opacity:0;transform:scale(.5)}60%,100%{opacity:1;transform:scale(1)}}

/* vi. Product Development — exploded faces assemble into a solid prototype */
.da-prod polygon{stroke:var(--stroke);stroke-width:.7;stroke-linejoin:round}
.da-prod .pt{fill:var(--stroke);opacity:.92;animation:prodPt 5.5s var(--ease) infinite}
.da-prod .pl{fill:var(--faint);animation:prodPl 5.5s var(--ease) infinite}
.da-prod .pr{fill:rgba(245,242,237,.05);animation:prodPr 5.5s var(--ease) infinite}
@keyframes prodPt{0%,100%{transform:translate(0,-18px);opacity:0}42%,74%{transform:translate(0,0);opacity:.92}}
@keyframes prodPl{0%,100%{transform:translate(-18px,9px);opacity:0}42%,74%{transform:translate(0,0);opacity:1}}
@keyframes prodPr{0%,100%{transform:translate(18px,9px);opacity:0}42%,74%{transform:translate(0,0);opacity:1}}

/* vii. Content — shutter blink (photographic) */
.da-content .frame{fill:none;stroke:var(--faint);stroke-width:.5}
.da-content .blade{fill:var(--stroke);transform-origin:0 0}
.da-content .bl1{animation:shutter 4s ease-in-out infinite}
.da-content .bl2{animation:shutter 4s ease-in-out infinite;transform:rotate(120deg)}
.da-content .bl3{animation:shutter 4s ease-in-out infinite;transform:rotate(240deg)}
@keyframes shutter{0%,100%{opacity:0}45%,55%{opacity:1}}
.da-content .shDot{fill:var(--stroke);animation:shDot 4s ease-in-out infinite}
@keyframes shDot{0%,100%{transform:scale(1)}50%{transform:scale(.2)}}

/* viii. 3PL — dot arcing along a subtle route */
.da-3pl path{fill:none;stroke:var(--faint);stroke-width:.4}
.da-3pl .dot{fill:var(--stroke);offset-path:path('M -30 10 Q 0 -16 30 10');offset-rotate:0deg;animation:plArc 6s ease-in-out infinite}
@keyframes plArc{0%,100%{offset-distance:0%}50%{offset-distance:100%}}

@media(prefers-reduced-motion:reduce){.da *{animation:none !important}}

/* Discipline animations — monochrome, on ink */
.da{--stroke:rgba(245,242,237,.92);--faint:rgba(245,242,237,.18);background:transparent}
.da *{transform-box:fill-box;transform-origin:center}

/* i. Strategy — concentric targeting rings + crosshair */
.da-strat .ring{fill:none;stroke:var(--faint);stroke-width:.6}
.da-strat .r1{animation:stratPulse 3.2s var(--ease) infinite}
.da-strat .r2{animation:stratPulse 3.2s var(--ease) infinite .5s}
.da-strat .r3{animation:stratPulse 3.2s var(--ease) infinite 1s}
.da-strat .dot{fill:var(--stroke);animation:stratDot 3.2s var(--ease) infinite}
.da-strat .xh{stroke:var(--stroke);stroke-width:.4}
@keyframes stratPulse{0%{transform:scale(.3);opacity:0}20%{opacity:1}100%{transform:scale(1.4);opacity:0}}
@keyframes stratDot{0%,90%{transform:translate(0,0)}95%{transform:translate(12px,-8px)}100%{transform:translate(0,0)}}

/* ii. Branding — letter E rotating through weights */
.da-brand text{fill:var(--stroke);font-family:var(--ff-sans);font-weight:500;text-anchor:middle;dominant-baseline:central;font-size:48px;letter-spacing:-0.04em;animation:brandSwap 4.5s steps(1) infinite}
.da-brand .b2{animation-delay:1.5s;opacity:0}
.da-brand .b3{animation-delay:3s;opacity:0}
.da-brand .box{fill:none;stroke:var(--faint);stroke-width:.4;animation:brandBox 4.5s var(--ease) infinite}
@keyframes brandSwap{0%,33%{opacity:1}34%,100%{opacity:0}}
@keyframes brandBox{0%,100%{transform:rotate(0)}50%{transform:rotate(90deg)}}

/* iii. Ecommerce — cursor tracing a path with waypoints */
.da-ecom .grid line{stroke:var(--faint);stroke-width:.3}
.da-ecom .path{fill:none;stroke:var(--stroke);stroke-width:.5;stroke-dasharray:200;stroke-dashoffset:200;animation:ecomPath 4s var(--ease) infinite}
.da-ecom .cur{fill:var(--stroke);animation:ecomCur 4s var(--ease) infinite}
.da-ecom .wp{fill:var(--stroke);opacity:0}
.da-ecom .w1{animation:ecomWp 4s infinite 1s}
.da-ecom .w2{animation:ecomWp 4s infinite 2s}
.da-ecom .w3{animation:ecomWp 4s infinite 3s}
@keyframes ecomPath{0%{stroke-dashoffset:200}70%,100%{stroke-dashoffset:0}}
@keyframes ecomCur{0%{transform:translate(-28px,18px)}25%{transform:translate(-8px,-2px)}50%{transform:translate(8px,-16px)}75%{transform:translate(22px,-2px)}100%{transform:translate(-28px,18px)}}
@keyframes ecomWp{0%,10%{opacity:0;transform:scale(0)}20%{opacity:1;transform:scale(1)}100%{opacity:1;transform:scale(1)}}

/* iv. Growth — bars rise, then a trend line climbs over them */
.da-growth rect{fill:var(--stroke);transform-origin:center bottom}
.da-growth .b1{animation:grBar 4.6s var(--ease-out) infinite}
.da-growth .b2{animation:grBar 4.6s var(--ease-out) infinite .12s}
.da-growth .b3{animation:grBar 4.6s var(--ease-out) infinite .24s}
.da-growth .b4{animation:grBar 4.6s var(--ease-out) infinite .36s}
.da-growth .trend,.da-growth .tip{fill:none;stroke:var(--stroke);stroke-width:1;stroke-linecap:round;stroke-linejoin:round}
.da-growth .trend{stroke-dasharray:50;stroke-dashoffset:50;animation:grTrend 4.6s var(--ease) infinite}
.da-growth .tip{stroke-dasharray:14;stroke-dashoffset:14;animation:grTip 4.6s var(--ease) infinite}
@keyframes grBar{0%{transform:scaleY(.12)}28%,86%{transform:scaleY(1)}100%{transform:scaleY(.12)}}
@keyframes grTrend{0%,32%{stroke-dashoffset:50}62%,100%{stroke-dashoffset:0}}
@keyframes grTip{0%,58%{stroke-dashoffset:14}72%,100%{stroke-dashoffset:0}}


/* v. Media Planning & Buying — transmitter broadcasting signal waves */
.da-media .src{fill:var(--stroke);animation:mediaSrc 2.6s ease-in-out infinite}
.da-media .wv{fill:none;stroke:var(--stroke);stroke-width:1;stroke-linecap:round}
.da-media .w1{stroke-dasharray:41;stroke-dashoffset:41;animation:mw1 2.6s var(--ease) infinite}
.da-media .w2{stroke-dasharray:73;stroke-dashoffset:73;animation:mw2 2.6s var(--ease) infinite}
.da-media .w3{stroke-dasharray:104;stroke-dashoffset:104;animation:mw3 2.6s var(--ease) infinite}
@keyframes mediaSrc{0%,100%{transform:scale(.8)}14%{transform:scale(1.3)}46%{transform:scale(.8)}}
@keyframes mw1{0%{stroke-dashoffset:41;opacity:0}16%{opacity:1}50%{stroke-dashoffset:0;opacity:1}78%{stroke-dashoffset:0;opacity:0}100%{stroke-dashoffset:0;opacity:0}}
@keyframes mw2{0%,12%{stroke-dashoffset:73;opacity:0}28%{opacity:1}62%{stroke-dashoffset:0;opacity:1}86%{stroke-dashoffset:0;opacity:0}100%{stroke-dashoffset:0;opacity:0}}
@keyframes mw3{0%,24%{stroke-dashoffset:104;opacity:0}40%{opacity:1}74%{stroke-dashoffset:0;opacity:1}94%{stroke-dashoffset:0;opacity:0}100%{stroke-dashoffset:0;opacity:0}}

/* vii. Sustainable Manufacturing — circularity loop with leaf */
.da-mfg .hub{fill:var(--stroke)}
.da-mfg .spoke{stroke:var(--stroke);stroke-width:.6;stroke-linecap:round}
.da-mfg .outer{fill:none;stroke:var(--faint);stroke-width:.4;stroke-dasharray:3 4}
.da-mfg .spin{animation:mfgSpin 8s linear infinite}
.da-mfg .spin-r{animation:mfgSpin 8s linear infinite reverse}
@keyframes mfgSpin{to{transform:rotate(360deg)}}

/* vi. Product dev — exploded box assembling */
.da-prod line{stroke:var(--stroke);stroke-width:.5;stroke-linecap:round}
.da-prod .face{fill:var(--faint);stroke:var(--stroke);stroke-width:.4}
.da-prod .top{animation:prodTop 4s var(--ease) infinite}
.da-prod .left{animation:prodLeft 4s var(--ease) infinite}
.da-prod .right{animation:prodRight 4s var(--ease) infinite}
@keyframes prodTop{0%,100%{transform:translate(0,-18px);opacity:.3}45%,75%{transform:translate(0,0);opacity:1}}
@keyframes prodLeft{0%,100%{transform:translate(-18px,6px);opacity:.3}45%,75%{transform:translate(0,0);opacity:1}}
@keyframes prodRight{0%,100%{transform:translate(18px,6px);opacity:.3}45%,75%{transform:translate(0,0);opacity:1}}

/* vii. Content — playhead scrubbing + waveform */
.da-content rect.w{fill:var(--stroke);transform-origin:center}
.da-content .play{fill:var(--stroke)}
.da-content .playhead{stroke:var(--stroke);stroke-width:.5;animation:contPlay 4s linear infinite}
@keyframes contPlay{0%{transform:translateX(-24px)}100%{transform:translateX(24px)}}
.da-content .w1{animation:wave 1.2s ease-in-out infinite}
.da-content .w2{animation:wave 1.2s ease-in-out infinite .1s}
.da-content .w3{animation:wave 1.2s ease-in-out infinite .2s}
.da-content .w4{animation:wave 1.2s ease-in-out infinite .3s}
.da-content .w5{animation:wave 1.2s ease-in-out infinite .4s}
.da-content .w6{animation:wave 1.2s ease-in-out infinite .5s}
.da-content .w7{animation:wave 1.2s ease-in-out infinite .4s}
.da-content .w8{animation:wave 1.2s ease-in-out infinite .3s}
.da-content .w9{animation:wave 1.2s ease-in-out infinite .2s}
@keyframes wave{0%,100%{transform:scaleY(.3)}50%{transform:scaleY(1)}}

/* viii. 3PL — a parcel travelling the route between fulfilment nodes */
.da-3pl .route{fill:none;stroke:var(--faint);stroke-width:.5;stroke-dasharray:2 3}
.da-3pl .node{fill:var(--faint)}
.da-3pl .n1{animation:plN1 3.4s var(--ease) infinite}
.da-3pl .n2{animation:plN2 3.4s var(--ease) infinite}
.da-3pl .n3{animation:plN3 3.4s var(--ease) infinite}
.da-3pl .box{fill:var(--stroke);offset-path:path('M -28 12 Q 0 -30 28 12');offset-rotate:0deg;animation:plBox2 3.4s var(--ease) infinite}
@keyframes plBox2{0%{offset-distance:0%;opacity:0}9%{opacity:1}90%{opacity:1}100%{offset-distance:100%;opacity:0}}
@keyframes plN1{0%,9%{transform:scale(1.7);fill:var(--stroke)}28%,100%{transform:scale(1);fill:var(--faint)}}
@keyframes plN2{0%,40%{transform:scale(1);fill:var(--faint)}52%{transform:scale(1.7);fill:var(--stroke)}66%,100%{transform:scale(1);fill:var(--faint)}}
@keyframes plN3{0%,86%{transform:scale(1);fill:var(--faint)}97%,100%{transform:scale(1.7);fill:var(--stroke)}}

@media(prefers-reduced-motion:reduce){.da *{animation:none !important}}

/* ── Product category animations (Manufacturing page) ── */
.pc{--stroke:rgba(255,255,255,.88);--faint:rgba(255,255,255,.16);--accent:var(--sage)}
.pc *{transform-box:fill-box;transform-origin:center}
.pc line,.pc path,.pc circle,.pc rect,.pc polygon,.pc ellipse{vector-effect:non-scaling-stroke}

/* i. Reuse & refill — bottle emptying + droplet returning */
.pc-refill .bottle{fill:none;stroke:var(--stroke);stroke-width:1.2;stroke-linejoin:round}
.pc-refill .level{fill:var(--accent);animation:refillLevel 4.5s ease-in-out infinite}
.pc-refill .drop{fill:var(--accent);animation:refillDrop 4.5s ease-in-out infinite}
@keyframes refillLevel{0%,100%{transform:scaleY(.9);transform-origin:center bottom}50%{transform:scaleY(.25);transform-origin:center bottom}}
@keyframes refillDrop{0%,40%{opacity:0;transform:translateY(-24px)}55%{opacity:1}70%{opacity:1;transform:translateY(2px)}80%,100%{opacity:0;transform:translateY(2px)}}

/* ii. Cosmetic packaging — three vessels rising in sequence */
.pc-cos rect,.pc-cos ellipse,.pc-cos path{fill:none;stroke:var(--stroke);stroke-width:1;stroke-linejoin:round}
.pc-cos .v1{animation:cosRise 5s ease-in-out infinite}
.pc-cos .v2{animation:cosRise 5s ease-in-out infinite .25s}
.pc-cos .v3{animation:cosRise 5s ease-in-out infinite .5s}
@keyframes cosRise{0%,80%,100%{transform:translateY(4px);opacity:.4}30%,60%{transform:translateY(-2px);opacity:1}}

/* iii. Kitchenware — fork/knife/spoon crossing */
.pc-kit path{fill:none;stroke:var(--stroke);stroke-width:1.1;stroke-linecap:round;stroke-linejoin:round}
.pc-kit .util1{animation:kitSwing 6s ease-in-out infinite}
.pc-kit .util2{animation:kitSwing 6s ease-in-out infinite 2s}
.pc-kit .util3{animation:kitSwing 6s ease-in-out infinite 4s}
@keyframes kitSwing{0%,100%{transform:rotate(0)}50%{transform:rotate(8deg)}}

/* iv. Cookware — pan with steam rising */
.pc-cook .pan{fill:none;stroke:var(--stroke);stroke-width:1.2;stroke-linecap:round;stroke-linejoin:round}
.pc-cook .steam{fill:none;stroke:var(--stroke);stroke-width:.8;stroke-linecap:round;stroke-dasharray:6 4}
.pc-cook .s1{animation:steamRise 3s ease-in-out infinite}
.pc-cook .s2{animation:steamRise 3s ease-in-out infinite .4s}
.pc-cook .s3{animation:steamRise 3s ease-in-out infinite .8s}
@keyframes steamRise{0%{opacity:0;transform:translateY(4px)}40%{opacity:1}100%{opacity:0;transform:translateY(-14px)}}

/* v. Storage — stacking containers */
.pc-stor rect{fill:none;stroke:var(--stroke);stroke-width:1;stroke-linejoin:round}
.pc-stor .s1{animation:storStack 4.5s ease-in-out infinite}
.pc-stor .s2{animation:storStack 4.5s ease-in-out infinite .3s}
.pc-stor .s3{animation:storStack 4.5s ease-in-out infinite .6s}
@keyframes storStack{0%,80%,100%{transform:translate(0,-8px);opacity:0}20%,60%{transform:translate(0,0);opacity:1}}

/* vi. Reusable packaging — circular loop with dot traveling */
.pc-reuse .ring{fill:none;stroke:var(--faint);stroke-width:1;stroke-dasharray:2 3}
.pc-reuse .pkg{fill:none;stroke:var(--stroke);stroke-width:1;stroke-linejoin:round}
.pc-reuse .arc{fill:none;stroke:var(--stroke);stroke-width:1.2;stroke-linecap:round;stroke-dasharray:60;stroke-dashoffset:60;animation:reuseArc 4s ease-in-out infinite}
@keyframes reuseArc{0%{stroke-dashoffset:60}60%,100%{stroke-dashoffset:-60}}

/* vii. Hydration & drinkware — bottle filling */
.pc-hyd .bot{fill:none;stroke:var(--stroke);stroke-width:1.2;stroke-linejoin:round}
.pc-hyd .water{fill:var(--accent);animation:hydFill 4s ease-in-out infinite}
.pc-hyd .ripple{fill:none;stroke:var(--accent);stroke-width:.8;opacity:.6;animation:hydRipple 4s ease-in-out infinite}
@keyframes hydFill{0%{transform:scaleY(.1);transform-origin:center bottom;opacity:.6}60%,100%{transform:scaleY(.7);transform-origin:center bottom;opacity:.9}}
@keyframes hydRipple{0%,40%{opacity:0;transform:translateY(6px) scaleX(.5)}60%{opacity:.6}100%{opacity:0;transform:translateY(-4px) scaleX(1.2)}}

/* viii. Small electronics — earbud + waves */
.pc-elec .dev{fill:none;stroke:var(--stroke);stroke-width:1.2;stroke-linejoin:round}
.pc-elec .wv{fill:none;stroke:var(--stroke);stroke-width:.9;stroke-linecap:round;opacity:0}
.pc-elec .w1{animation:elecWv 2.4s ease-out infinite}
.pc-elec .w2{animation:elecWv 2.4s ease-out infinite .4s}
.pc-elec .w3{animation:elecWv 2.4s ease-out infinite .8s}
@keyframes elecWv{0%{opacity:0;transform:scale(.5)}30%{opacity:1}70%,100%{opacity:0;transform:scale(1.4)}}

@media(prefers-reduced-motion:reduce){.pc *{animation:none !important}}

/* ── Case studies ─────────────────────────────── */
.cs-hero{display:grid;grid-template-columns:1.15fr .95fr;gap:64px;align-items:center;margin-bottom:clamp(32px,4vw,56px)}
.cs-hero-copy{min-width:0}
.cs-hero-copy .cs-h2{font-family:var(--ff-serif);font-weight:300;font-size:clamp(2.4rem,5vw,4.2rem);line-height:1;letter-spacing:-.02em;margin:18px 0 22px;color:var(--ink);text-wrap:balance}
.cs-hero-copy .cs-h2 em{font-style:italic;color:var(--sage)}
.cs-hero-copy .lede{justify-self:start;max-width:38em;margin:0}
.cs-hero-art{position:relative;justify-self:end;width:100%;max-width:300px;color:var(--ink)}
.cs-art-svg{width:100%;height:auto;display:block}
.cs-art-svg *{vector-effect:non-scaling-stroke}
.cs-art-svg .cs-card-1{transform-box:fill-box;transform-origin:center;animation:csFloat1 7s ease-in-out infinite}
.cs-art-svg .cs-card-2{transform-box:fill-box;transform-origin:center;animation:csFloat2 7s ease-in-out infinite -1.5s}
.cs-art-svg .cs-card-3{transform-box:fill-box;transform-origin:center;animation:csFloat3 7s ease-in-out infinite -3s}
.cs-art-svg .cs-stamp{transform-box:fill-box;transform-origin:center;animation:csStamp 4s ease-in-out infinite}
.cs-art-svg .cb{transform-box:fill-box;transform-origin:bottom;animation:csBar 4.5s ease-out infinite}
.cs-art-svg .cb-1{animation-delay:0s}
.cs-art-svg .cb-2{animation-delay:.18s}
.cs-art-svg .cb-3{animation-delay:.36s}
.cs-art-svg .cb-4{animation-delay:.54s}
@keyframes csFloat1{0%,100%{transform:translateY(0)}50%{transform:translateY(-1.5px)}}
@keyframes csFloat2{0%,100%{transform:rotate(-5deg) translate(-2px,2px)}50%{transform:rotate(-4deg) translate(-2px,0.5px)}}
@keyframes csFloat3{0%,100%{transform:rotate(10deg) translate(6px,4px)}50%{transform:rotate(9deg) translate(6px,2.5px)}}
@keyframes csStamp{0%,100%{opacity:.5}50%{opacity:1}}
@keyframes csBar{0%,15%,100%{transform:scaleY(0);opacity:.3}25%,85%{transform:scaleY(1);opacity:1}}
@media(max-width:820px){.cs-hero{grid-template-columns:1fr;gap:40px}.cs-hero-art{max-width:240px;justify-self:start}}
@media(prefers-reduced-motion:reduce){.cs-art-svg *{animation:none !important}}

.cs-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:24px}
@media(max-width:860px){.cs-grid{grid-template-columns:1fr}}
.cs{background:var(--card);border:1px solid var(--rule-2);border-radius:var(--r-l);overflow:hidden;display:flex;flex-direction:column;transition:all .25s}
.cs:hover{border-color:var(--rule);transform:translateY(-3px);box-shadow:0 24px 60px -30px rgba(0,0,0,.6)}
.cs-media{height:320px;background:var(--paper-3);position:relative;overflow:hidden;flex:0 0 320px}
.cs-media .prod-anim,.cs-media .cs-bg,.cs-media .cs-prod{position:absolute;inset:0;width:100%;height:100%}
.cs-media img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;display:block}
.cs-media .pill{position:absolute;top:16px;left:16px;background:rgba(11,10,10,.72);backdrop-filter:blur(10px);border:1px solid var(--rule);padding:6px 12px;border-radius:100px;font-size:0.7rem;letter-spacing:0.04em;color:var(ink);z-index:3}
.cs-media .cs-bg{position:absolute;inset:0;opacity:.5}
.cs-media .cs-bg img{width:100%;height:100%;object-fit:cover}
.cs-media .cs-prod{position:relative;z-index:2;filter:drop-shadow(0 30px 50px rgba(0,0,0,.55))}
.cs-media .cs-prod .shape{width:110px;aspect-ratio:.5/1;background:linear-gradient(180deg,#f5f2ed,#a89cc9);border-radius:22% / 9%;position:relative;overflow:hidden}
.cs-media .cs-prod .shape::before{content:'';position:absolute;top:14%;left:50%;transform:translateX(-50%);width:60%;height:2px;background:rgba(20,17,13,.2)}
.cs-media .cs-prod .shape::after{content:'';position:absolute;bottom:18%;left:50%;transform:translateX(-50%);width:40%;height:1px;background:rgba(20,17,13,.2)}
.cs-media .cs-prod.biom .shape{width:140px;aspect-ratio:1/1;border-radius:14% / 12%;background:linear-gradient(180deg,#E85A6B,#7e7eb4)}
.cs-media .cs-lbl{position:absolute;bottom:16px;right:20px;font-family:var(--ff-serif);font-style:italic;font-size:0.8rem;color:rgba(255,255,255,.6);z-index:3;letter-spacing:.01em}
.cs-body{padding:28px;display:flex;flex-direction:column;gap:16px;flex:1}
.cs-brand{color:var(--ink);margin-bottom:-4px;opacity:.92}
.cs-brand svg{display:block}
.cs-body h3{font-size:clamp(1.3rem,1.8vw,1.75rem);font-weight:500;letter-spacing:-0.02em;line-height:1.15}
.cs-body h3 em{font-family:var(--ff-serif);font-style:italic;color:var(--sage);font-weight:400}
.cs-body p{font-size:0.92rem;color:var(--mute);flex:1}
.cs-stats{display:grid;grid-template-columns:repeat(4,1fr);gap:4px;padding-top:20px;border-top:1px solid var(--rule-2)}
.cs-stats .sn{font-family:var(--ff-sans);font-weight:500;font-size:1.25rem;letter-spacing:-0.02em;line-height:1}
.cs-stats .sl{font-size:0.68rem;color:var(--mute);margin-top:6px;letter-spacing:0.02em;line-height:1.3}

/* Case study treatment variations */
.cs.t-editorial .cs-media{aspect-ratio:4/5}
.cs.t-editorial{flex-direction:row}
.cs.t-editorial .cs-media{flex:0 0 42%}
.cs.t-editorial .cs-body{flex:1}
@media(max-width:860px){.cs.t-editorial{flex-direction:column}.cs.t-editorial .cs-media{flex:initial;aspect-ratio:16/10}}

.cs.t-meta{background:linear-gradient(135deg,#2a1a24 0%,#1a1314 100%);border-color:var(--sage-tint)}
.cs.t-meta .cs-body h3{color:#fff}
.cs.t-meta .cs-body h3 em{color:var(--sage)}
.cs.t-meta .cs-body p{color:var(--mute)}
.cs.t-meta .cs-stats{border-top-color:var(--rule)}
.cs.t-meta .cs-stats .sl{color:var(--mute)}

/* ── Product mock placeholders (for case studies) ── */
.prod{width:100%;height:100%;display:grid;place-items:center;position:relative;background:linear-gradient(135deg,#e8e2d4,#d9d2c4)}
.prod.wild{background:linear-gradient(135deg,#d4d9cf,#b8c0ae)}
.prod.biom{background:linear-gradient(135deg,#3d2a3a,#2a1a24)}
.prod.stay{background:linear-gradient(135deg,#2a2838,#1a1824)}
.prod-shape{width:28%;min-width:80px;aspect-ratio:.5/1;background:linear-gradient(180deg,rgba(245,242,237,.85),rgba(245,242,237,.55));border-radius:24% / 12%;box-shadow:0 20px 40px -12px rgba(0,0,0,.5),inset 0 1px 0 rgba(255,255,255,.2);position:relative}
.prod-shape::before{content:'';position:absolute;top:14%;left:50%;transform:translateX(-50%);width:38%;height:3px;background:rgba(255,255,255,.18);border-radius:2px}
.prod-shape.wide{aspect-ratio:1/1;border-radius:12% / 10%}
.prod-shape.tube{aspect-ratio:.42/1;border-radius:40% / 6%}
.prod-lbl{position:absolute;bottom:24px;left:50%;transform:translateX(-50%);font-family:var(--ff-serif);font-style:italic;font-size:0.8rem;color:rgba(245,242,237,.65);white-space:nowrap}

/* ── VS card ──────────────────────────────────── */
.vs{display:grid;grid-template-columns:1fr 1fr;gap:24px}
@media(max-width:820px){.vs{grid-template-columns:1fr}}
.vs-c{background:var(--card);border:1px solid var(--rule-2);border-radius:var(--r-l);padding:32px}
.vs-c h4{font-size:0.78rem;font-weight:500;letter-spacing:0.1em;text-transform:uppercase;color:var(--mute);margin-bottom:20px}
.vs-c.good h4{color:var(--sage)}
.vs-c ul{list-style:none;display:flex;flex-direction:column;gap:4px}
.vs-c li{display:flex;align-items:center;gap:12px;padding:12px 0;border-bottom:1px solid var(--rule-2);font-size:0.94rem}
.vs-c li:last-child{border-bottom:none}
.vs-c li::before{content:'—';color:var(--mute-2)}
.vs-c.good li::before{content:'✓';color:var(--sage);font-weight:500}

/* ── Platform mock ─────────────────────────────── */
.mock{background:var(--card);border:1px solid var(--rule);border-radius:var(--r-l);overflow:hidden}
.mock-bar{padding:14px 18px;border-bottom:1px solid var(--rule-2);display:flex;align-items:center;gap:6px;background:var(--paper-3)}
.mock-bar .dd{width:9px;height:9px;border-radius:50%;background:var(--rule)}
.mock-bar .lbl{font-size:0.72rem;color:var(--mute);margin-left:10px;font-family:var(--ff-serif);font-style:italic}
.mock-body{padding:24px}
.mock-row{background:var(--paper);border:1px solid var(--rule-2);border-radius:var(--r-m);padding:16px;margin-bottom:14px}
.mock-row .ml{font-size:0.66rem;color:var(--mute);letter-spacing:0.1em;text-transform:uppercase;margin-bottom:6px}
.mock-row .mt{font-size:0.9rem;color:var(--ink-2);line-height:1.55}
.mock-tags{display:flex;flex-wrap:wrap;gap:6px;margin-top:10px}
.mock-tag{font-size:0.7rem;color:var(--sage);background:var(--sage-tint);border-radius:100px;padding:3px 10px}
.mock-res{background:var(--sage-tint);border:1px solid rgba(232,90,107,.22);border-radius:var(--r-m);padding:16px}
.mock-res .ml{color:var(--sage);font-weight:500}
.mock-p{display:flex;justify-content:space-between;align-items:center;padding:10px 0;border-bottom:1px solid var(--rule-2)}
.mock-p:last-child{border-bottom:none}
.mock-p .pn{font-size:0.88rem;color:var(--ink);font-weight:500}
.mock-p .pt{font-size:0.74rem;color:var(--mute);margin-top:2px}
.mock-p .bg{font-size:0.66rem;color:var(--sage);background:var(--sage-tint);border:1px solid rgba(232,90,107,.28);border-radius:100px;padding:3px 9px;font-weight:500;letter-spacing:0.04em}
.mock-time{display:flex;align-items:center;gap:8px;margin-top:14px;padding-top:14px;border-top:1px solid var(--rule-2);font-size:0.75rem;color:var(--mute)}
.mock-time strong{color:var(--ink);font-weight:500}

/* Split panel */
.panel{display:grid;grid-template-columns:1fr 1fr;gap:24px;align-items:stretch}
@media(max-width:900px){.panel{grid-template-columns:1fr}}

/* ── Steps ────────────────────────────────────── */
.steps{background:var(--card);border:1px solid var(--rule-2);border-radius:var(--r-l);overflow:hidden}
.step{display:grid;grid-template-columns:60px 1fr auto;gap:24px;padding:28px 32px;border-bottom:1px solid var(--rule-2);align-items:start;transition:background .15s}
.step:last-child{border-bottom:none}
.step:hover{background:var(--paper)}
.step .n{font-family:var(--ff-sans);font-weight:500;font-size:0.78rem;letter-spacing:.14em;color:var(--sage);line-height:1;font-variant-numeric:tabular-nums;padding-top:4px;min-width:28px}
.step h4{margin-bottom:6px}
.step p{font-size:0.9rem;color:var(--mute)}
.step .dur{font-size:0.7rem;color:var(--mute-2);letter-spacing:0.1em;text-transform:uppercase;align-self:center}
@media(max-width:640px){.step{grid-template-columns:40px 1fr;gap:16px;padding:22px}.step .dur{grid-column:1/-1;margin-top:8px}}

/* ── Stat strip ───────────────────────────────── */
.strip{display:grid;grid-template-columns:repeat(3,1fr);background:var(--paper-3);border:1px solid var(--rule);color:var(--ink);border-radius:var(--r-l);overflow:hidden}
@media(max-width:820px){.strip{grid-template-columns:1fr}}
.strip-c{padding:44px 36px;border-right:1px solid var(--rule-2)}
.strip-c:last-child{border-right:none}
@media(max-width:820px){.strip-c{border-right:none;border-bottom:1px solid var(--rule-2)}.strip-c:last-child{border-bottom:none}}
.strip-c .n{font-family:var(--ff-sans);font-weight:500;font-size:clamp(2.2rem,3.5vw,3.2rem);letter-spacing:-0.03em;line-height:1;margin-bottom:16px;color:var(--ink)}
.strip-c .n em{font-family:var(--ff-serif);font-style:italic;color:var(--sage);font-weight:400}
.strip-c h4{color:var(--ink);margin-bottom:6px}
.strip-c p{font-size:0.88rem;color:var(--mute)}

/* ── Team grid ────────────────────────────────── */
.team{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
@media(max-width:820px){.team{grid-template-columns:repeat(2,1fr)}}
@media(max-width:540px){.team{grid-template-columns:1fr}}
.tm{background:var(--card);border:1px solid var(--rule-2);border-radius:var(--r-l);padding:24px;transition:border-color .2s;overflow:hidden}
.tm:hover{border-color:var(--rule)}
.tm .av-wrap{width:96px;height:96px;border-radius:50%;background:#F4DDC5;margin:-4px 0 18px;overflow:hidden;position:relative;flex-shrink:0}
.tm .tm-illus{width:96px;height:96px;display:block;object-fit:cover;object-position:center top}
.tm .tm-initials{display:grid;place-items:center;font-family:var(--ff-serif);font-style:italic;font-size:1.75rem;color:var(--sage);background:linear-gradient(135deg,#F4DDC5,#E8C5A0)}
.tm .tm-initials span{opacity:.6}
.tm h4{margin-bottom:2px;letter-spacing:-0.01em}
.tm .role{font-size:0.72rem;color:var(--sage);letter-spacing:0.06em;text-transform:uppercase;margin-bottom:10px}
.tm p{font-size:0.85rem;color:var(--mute);line-height:1.6}

/* ── Pricing card ─────────────────────────────── */
.pricing{background:var(--card);border:1px solid var(--rule-2);border-radius:var(--r-l);padding:clamp(32px,5vw,56px);display:grid;grid-template-columns:1fr 1fr;gap:48px;align-items:start}
@media(max-width:820px){.pricing{grid-template-columns:1fr;gap:32px}}
.pricing .big{font-family:var(--ff-sans);font-weight:500;font-size:clamp(3.5rem,7vw,5.5rem);letter-spacing:-0.04em;line-height:.95}
.pricing .big em{font-family:var(--ff-serif);font-style:italic;color:var(--sage);font-weight:400;font-size:0.5em;display:block;margin-top:8px;letter-spacing:-0.01em}
.pricing ul{list-style:none;display:flex;flex-direction:column}
.pricing li{display:flex;gap:12px;padding:16px 0;border-bottom:1px solid var(--rule-2);align-items:flex-start}
.pricing li:last-child{border-bottom:none}
.pricing li .ck{flex-shrink:0;width:18px;height:18px;border-radius:50%;background:var(--sage-tint);color:var(--sage);display:grid;place-items:center;font-size:10px;margin-top:3px}
.pricing li strong{font-weight:500;display:block;margin-bottom:2px}
.pricing li .dim{font-size:0.85rem;color:var(--mute)}

/* ── CTA ──────────────────────────────────────── */
.cta{background:var(--grad-hero);color:#fff;border-radius:var(--r-l);padding:clamp(48px,7vw,96px) clamp(32px,5vw,64px);text-align:center;position:relative;overflow:hidden}
.cta h2{color:#fff;margin-bottom:16px;max-width:16ch;margin-left:auto;margin-right:auto}
.cta h2 em{color:#fff;opacity:.85}
.cta p{color:rgba(255,255,255,.85);margin-bottom:32px;max-width:40ch;margin-left:auto;margin-right:auto}

/* ── Logo wall ────────────────────────────────── */
.logowall{text-align:center;padding:0 var(--gutter) clamp(48px,6vw,80px);max-width:var(--max);margin:0 auto}
.logowall .caps{display:block;margin-bottom:24px}
.logo-row{display:flex;justify-content:center;flex-wrap:wrap;align-items:center;row-gap:20px}
.logo-row .l{padding:8px 28px;font-family:var(--ff-serif);font-style:italic;font-size:1.2rem;color:var(--mute-2);letter-spacing:-0.01em;transition:color .2s}
.logo-row .l:hover{color:var(--ink)}
.logo-row .sep{width:1px;height:16px;background:var(--rule)}

/* ── Footer ───────────────────────────────────── */
footer{border-top:1px solid var(--rule);background:var(--paper-2)}

/* ── Doc pages (Privacy, Terms) ───────────────── */
.doc-hero{background:var(--paper-2);border-bottom:1px solid var(--rule-2);padding:100px var(--gutter) 72px}
.doc-wrap{max-width:980px;margin:0 auto}
.doc-eyebrow{font-family:var(--ff-mono);font-size:.7rem;letter-spacing:.15em;text-transform:uppercase;color:var(--ink-3);margin-bottom:32px}
.doc-eyebrow .glyph{color:var(--sage);margin-right:6px}
.doc-h1{font-family:var(--ff-serif);font-weight:300;font-size:clamp(3rem,6vw,5.5rem);line-height:.98;letter-spacing:-.02em;margin:0 0 32px;color:var(--ink)}
.doc-h1 em{font-style:italic;color:var(--sage)}
.doc-lede{font-family:var(--ff-serif);font-weight:300;font-size:1.35rem;line-height:1.5;color:var(--ink-2);max-width:720px;margin:0}
.doc-lede a{color:var(--sage);text-decoration:underline;text-underline-offset:3px}
.doc-body{max-width:var(--max);margin:0 auto;padding:72px var(--gutter);display:grid;grid-template-columns:260px 1fr;gap:80px}
@media(max-width:900px){.doc-body{grid-template-columns:1fr;gap:40px;padding:48px var(--gutter)}}
.doc-toc{position:sticky;top:100px;align-self:start;font-family:var(--ff-mono);font-size:.75rem}
.doc-toc .toc-title{font-size:.7rem;letter-spacing:.15em;text-transform:uppercase;color:var(--ink-3);margin-bottom:16px;padding-bottom:12px;border-bottom:1px solid var(--rule-2)}
.doc-toc ol{list-style:none;padding:0;margin:0;counter-reset:toc}
.doc-toc li{counter-increment:toc;padding:8px 0;border-bottom:1px dashed var(--rule-3)}
.doc-toc li::before{content:counter(toc,decimal-leading-zero);color:var(--ink-4);margin-right:12px}
.doc-toc a{color:var(--ink-2);text-decoration:none;transition:color .15s}
.doc-toc a:hover{color:var(--sage)}
.doc-article h2{font-family:var(--ff-serif);font-weight:400;font-size:2rem;line-height:1.15;letter-spacing:-.01em;margin:56px 0 20px;color:var(--ink);display:flex;align-items:baseline;gap:16px}
.doc-article h2:first-child{margin-top:0}
.doc-article h2 .num{font-family:var(--ff-mono);font-size:.75rem;font-weight:400;letter-spacing:.1em;color:var(--sage);flex-shrink:0}
.doc-article p,.doc-article ul,.doc-article ol{font-family:var(--ff-serif);font-weight:300;font-size:1.125rem;line-height:1.7;color:var(--ink-2);margin:0 0 20px}
.doc-article ul,.doc-article ol{padding-left:24px}
.doc-article li{margin-bottom:10px}
.doc-article strong{color:var(--ink);font-weight:500}
.doc-article a{color:var(--sage);text-decoration:underline;text-underline-offset:3px}
.doc-ol{list-style:none;counter-reset:dol;padding-left:0}
.doc-ol li{counter-increment:dol;padding-left:32px;position:relative}
.doc-ol li::before{content:counter(dol,decimal-leading-zero);position:absolute;left:0;top:.15em;font-family:var(--ff-mono);font-size:.75rem;color:var(--sage);letter-spacing:.05em}
.cta-sm{max-width:var(--max);margin:0 auto;padding:40px;background:var(--card);border:1px solid var(--rule-2);border-radius:var(--r-l);display:flex;align-items:center;justify-content:space-between;gap:32px}
.cta-sm h3{font-family:var(--ff-serif);font-weight:400;font-size:1.5rem;margin:0 0 6px;color:var(--ink)}
.cta-sm p{font-family:var(--ff-serif);font-weight:300;color:var(--ink-3);margin:0}
@media(max-width:720px){.cta-sm{flex-direction:column;align-items:flex-start;padding:28px}}

/* ── Journal ──────────────────────────────────── */
.jr-hero{background:var(--paper-2);border-bottom:1px solid var(--rule-2);padding:100px var(--gutter) 80px;position:relative;overflow:hidden}
.jr-hero::before{content:"";position:absolute;inset:0;background:radial-gradient(ellipse at 85% 20%,rgba(138,165,140,.08),transparent 55%);pointer-events:none}
.jr-wrap{max-width:var(--max);margin:0 auto;position:relative}
.jr-h1{font-family:var(--ff-serif);font-weight:300;font-size:clamp(3rem,6.5vw,6rem);line-height:.98;letter-spacing:-.02em;margin:24px 0 28px;color:var(--ink);text-wrap:balance}
.jr-h1 em{font-style:italic;color:var(--sage)}
.jr-lede{font-family:var(--ff-serif);font-weight:300;font-size:1.35rem;line-height:1.5;color:var(--ink-2);max-width:680px;margin:0}

.jr-feat{max-width:var(--max);margin:0 auto;display:grid;grid-template-columns:1.1fr 1fr;gap:56px;align-items:center;cursor:pointer;padding:40px;border:1px solid var(--rule-2);border-radius:var(--r-l);background:var(--card);transition:border-color .2s,transform .3s}
.jr-feat:hover{border-color:var(--sage-3);transform:translateY(-2px)}
@media(max-width:900px){.jr-feat{grid-template-columns:1fr;gap:32px;padding:24px}}
.jr-feat-img{aspect-ratio:4/3;border-radius:calc(var(--r-l) - 8px);position:relative;overflow:hidden;display:grid;place-items:center}
.jr-feat-img::after{content:"";position:absolute;inset:0;background:radial-gradient(ellipse at 30% 40%,rgba(255,255,255,.3),transparent 70%);mix-blend-mode:overlay}
.jr-feat-num{font-family:var(--ff-mono);font-size:.9rem;letter-spacing:.1em;color:rgba(26,26,26,.35);position:relative;z-index:1}
.jr-feat-body .jr-meta{font-family:var(--ff-mono);font-size:.72rem;letter-spacing:.15em;text-transform:uppercase;color:var(--sage);margin-bottom:18px}
.jr-feat-body h2{font-family:var(--ff-serif);font-weight:400;font-size:clamp(1.8rem,3vw,2.5rem);line-height:1.1;letter-spacing:-.015em;margin:0 0 18px;color:var(--ink);text-wrap:pretty}
.jr-feat-body p{font-family:var(--ff-serif);font-weight:300;font-size:1.1rem;line-height:1.55;color:var(--ink-2);margin:0 0 24px}
.jr-byline{font-family:var(--ff-mono);font-size:.8rem;color:var(--ink-3);display:flex;gap:10px;align-items:center}
.jr-byname{color:var(--ink);font-weight:500}
.jr-sep{color:var(--ink-4)}

.jr-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:32px}
@media(max-width:1000px){.jr-grid{grid-template-columns:repeat(2,1fr)}}
@media(max-width:640px){.jr-grid{grid-template-columns:1fr}}
.jr-card{background:var(--card);border:1px solid var(--rule-2);border-radius:var(--r-l);padding:20px;cursor:pointer;transition:border-color .2s,transform .3s}
.jr-card:hover{border-color:var(--sage-3);transform:translateY(-2px)}
.jr-card-img{aspect-ratio:16/10;border-radius:calc(var(--r-l) - 10px);margin-bottom:20px;display:grid;place-items:center;position:relative;overflow:hidden}
.jr-card-img::after{content:"";position:absolute;inset:0;background:radial-gradient(ellipse at 70% 30%,rgba(255,255,255,.25),transparent 65%);mix-blend-mode:overlay}
.jr-num{font-family:var(--ff-mono);font-size:.8rem;letter-spacing:.1em;color:rgba(26,26,26,.35);position:relative;z-index:1}
.jr-card-meta{font-family:var(--ff-mono);font-size:.68rem;letter-spacing:.15em;text-transform:uppercase;color:var(--sage);margin-bottom:10px}
.jr-card h3{font-family:var(--ff-serif);font-weight:400;font-size:1.35rem;line-height:1.2;letter-spacing:-.005em;margin:0 0 12px;color:var(--ink);text-wrap:balance}
.jr-card p{font-family:var(--ff-serif);font-weight:300;font-size:1rem;line-height:1.5;color:var(--ink-2);margin:0 0 18px}
.jr-byline-sm{font-family:var(--ff-mono);font-size:.72rem;color:var(--ink-3);display:flex;gap:8px}

.jr-sub{display:flex;gap:8px;flex-shrink:0}
.jr-sub input{background:var(--paper);border:1px solid var(--rule-2);border-radius:100px;padding:0 18px;height:44px;font-family:var(--ff-sans);font-size:.95rem;color:var(--ink);min-width:260px}
.jr-sub input:focus{outline:none;border-color:var(--sage)}

/* ── Journal post ─────────────────────────────── */
.jp-hero{background:var(--paper-2);border-bottom:1px solid var(--rule-2);padding:80px var(--gutter) 60px}
.jp-wrap{max-width:820px;margin:0 auto}
.jp-breadcrumb{font-family:var(--ff-mono);font-size:.75rem;color:var(--ink-3);letter-spacing:.08em;margin-bottom:28px}
.jp-breadcrumb span{cursor:pointer}
.jp-breadcrumb span:first-child:hover{color:var(--sage)}
.jp-crumb-sep{color:var(--ink-4);margin:0 10px;cursor:default !important}
.jp-num{font-family:var(--ff-mono);font-size:.72rem;letter-spacing:.15em;text-transform:uppercase;color:var(--sage);margin-bottom:24px}
.jp-h1{font-family:var(--ff-serif);font-weight:300;font-size:clamp(2.4rem,5vw,4rem);line-height:1.02;letter-spacing:-.02em;margin:0 0 40px;color:var(--ink);text-wrap:balance}
.jp-h1 em{font-style:italic;color:var(--sage)}
.jp-meta{display:flex;justify-content:space-between;align-items:center;padding-top:28px;border-top:1px solid var(--rule-2);gap:16px;flex-wrap:wrap}
.jp-author{display:flex;gap:12px;align-items:center}
.jp-avatar{width:40px;height:40px;border-radius:50%;background:linear-gradient(135deg,#F4DDC5,#8AA58C);display:grid;place-items:center;font-family:var(--ff-serif);font-style:italic;font-size:.85rem;color:var(--ink);font-weight:500}
.jp-aname{font-family:var(--ff-mono);font-size:.85rem;color:var(--ink);font-weight:500}
.jp-arole{font-family:var(--ff-mono);font-size:.72rem;color:var(--ink-3)}
.jp-tags{display:flex;gap:8px;flex-wrap:wrap}
.jp-tags span{font-family:var(--ff-mono);font-size:.68rem;letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3);padding:5px 10px;border:1px solid var(--rule-2);border-radius:100px}

.jp-body{padding:64px var(--gutter) 40px}
.jp-col{max-width:680px;margin:0 auto}
.jp-lede{font-family:var(--ff-serif);font-weight:300;font-style:italic;font-size:1.4rem;line-height:1.5;color:var(--ink-2);margin:0 0 32px;padding-bottom:32px;border-bottom:1px solid var(--rule-2)}
.jp-col p{font-family:var(--ff-serif);font-weight:300;font-size:1.18rem;line-height:1.7;color:var(--ink-2);margin:0 0 22px}
.jp-col p a{color:var(--sage);text-decoration:underline;text-underline-offset:3px}
.jp-col h2{font-family:var(--ff-serif);font-weight:400;font-size:1.8rem;line-height:1.15;letter-spacing:-.01em;margin:48px 0 20px;color:var(--ink)}
.jp-col ul,.jp-col ol{font-family:var(--ff-serif);font-weight:300;font-size:1.18rem;line-height:1.7;color:var(--ink-2);padding-left:24px;margin:0 0 22px}
.jp-col li{margin-bottom:10px}
.jp-col strong{color:var(--ink);font-weight:500}
.jp-quote{border-left:3px solid var(--sage);padding:4px 0 4px 24px;margin:32px 0;font-family:var(--ff-serif);font-style:italic;font-weight:300;font-size:1.5rem;line-height:1.35;color:var(--ink);text-wrap:balance}
.jp-sig{font-family:var(--ff-serif);font-style:italic;font-size:1.2rem;color:var(--ink-2);margin-top:40px;padding-top:32px;border-top:1px solid var(--rule-2)}

.jp-next{max-width:var(--max);margin:0 auto}
.jp-next-label{font-family:var(--ff-mono);font-size:.72rem;letter-spacing:.15em;text-transform:uppercase;color:var(--sage);margin-bottom:24px}
.jp-next-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:28px}
@media(max-width:900px){.jp-next-grid{grid-template-columns:1fr}}
.fcontent{max-width:var(--max);margin:0 auto;padding:64px var(--gutter) 32px;display:grid;grid-template-columns:1.2fr 1fr 1fr 1fr;gap:48px}
@media(max-width:820px){.fcontent{grid-template-columns:1fr 1fr;gap:32px}}
.fcontent h5{font-size:0.72rem;font-weight:500;letter-spacing:0.12em;text-transform:uppercase;color:var(--mute);margin-bottom:16px}
.fcontent ul{list-style:none;display:flex;flex-direction:column;gap:10px}
.fcontent li{font-size:0.88rem;color:var(--ink-2);cursor:pointer;transition:color .15s}
.fcontent li:hover{color:var(--sage)}
.fbrand-mark{display:block;width:52px;height:52px;margin-bottom:14px}
.fbrand .reg{font-size:0.5em}
.fbrand-tag{font-family:var(--ff-serif);font-style:italic;font-size:1rem;color:var(--mute);max-width:22em;line-height:1.45}
.fbot{max-width:var(--max);margin:0 auto;padding:24px var(--gutter);border-top:1px solid var(--rule-2);display:flex;justify-content:space-between;align-items:center;font-size:0.78rem;color:var(--mute);flex-wrap:wrap;gap:16px}

/* ── Forms (Brief / Join) ─────────────────────── */
.form-page{min-height:100vh;display:grid;grid-template-columns:1fr 1fr;padding-top:var(--nav-h)}
@media(max-width:900px){.form-page{grid-template-columns:1fr}}
.form-l{background:var(--paper-2);padding:clamp(40px,6vw,80px);display:flex;flex-direction:column;position:sticky;top:var(--nav-h);height:calc(100vh - var(--nav-h));overflow:hidden;border-right:1px solid var(--rule)}
.form-brand{display:block}
.form-brand img{display:block;width:56px;height:56px;filter:brightness(0) invert(1);opacity:.92}
@media(max-width:900px){.form-l{position:relative;top:0;height:auto;border-right:none;border-bottom:1px solid var(--rule)}}
.form-l h1{font-size:clamp(2rem,3.5vw,3rem);margin-bottom:20px}
.form-l .lede{margin-bottom:32px}
.form-trust{display:flex;flex-direction:column;gap:12px;margin-top:auto}
.form-trust .ti{display:flex;align-items:center;gap:12px;font-size:0.85rem;color:var(--mute)}
.form-trust .ti .ico{width:28px;height:28px;border-radius:50%;background:var(--sage-tint);color:var(--sage);display:grid;place-items:center;font-size:12px;flex-shrink:0}
.form-r{padding:clamp(40px,6vw,80px);overflow-y:auto}
.form-r h3{font-size:1.45rem;font-weight:500;letter-spacing:-0.02em;margin-bottom:8px}
.form-r .fsub{font-size:0.9rem;color:var(--mute);margin-bottom:36px;max-width:40ch;line-height:1.55}
.fg{margin-bottom:20px}
.frow{display:grid;grid-template-columns:1fr 1fr;gap:14px;margin-bottom:20px}
@media(max-width:600px){.frow{grid-template-columns:1fr}}
label.lbl{display:block;font-size:0.7rem;font-weight:500;letter-spacing:0.08em;text-transform:uppercase;color:var(--mute);margin-bottom:8px}
label.lbl .req{color:var(--sage)}
input[type=text],input[type=email],input[type=tel],input[type=url],select,textarea{
  width:100%;background:var(--paper-3);border:1px solid var(--rule);border-radius:var(--r-m);
  padding:13px 15px;font-size:0.92rem;font-family:inherit;color:var(--ink);outline:none;
  transition:border-color .15s,box-shadow .15s;-webkit-appearance:none
}
input:focus,select:focus,textarea:focus{border-color:var(--sage);box-shadow:0 0 0 3px var(--sage-tint)}
input::placeholder,textarea::placeholder{color:var(--mute-2)}
textarea{resize:vertical;min-height:100px;line-height:1.5}
select{background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='12' height='12' viewBox='0 0 24 24' fill='none' stroke='%239a938a' stroke-width='2'%3E%3Cpath d='M6 9l6 6 6-6'/%3E%3C/svg%3E");background-repeat:no-repeat;background-position:right 13px center;padding-right:36px;cursor:pointer}
.chks{display:flex;flex-direction:column;gap:8px}
.chk,.rad{display:flex;align-items:flex-start;gap:12px;cursor:pointer;padding:12px 14px;background:var(--paper-3);border:1px solid var(--rule);border-radius:var(--r-m);transition:border-color .15s}
.chk:hover,.rad:hover{border-color:var(--rule)}
.chk input,.rad input{accent-color:var(--sage);margin-top:2px;flex-shrink:0;cursor:pointer}
.chk span,.rad span{font-size:0.9rem;color:var(--ink-2)}
.sbtn{width:100%;padding:16px;background:var(--sage);color:#fff;font-family:inherit;font-size:0.98rem;font-weight:500;border:none;border-radius:100px;cursor:pointer;transition:all .15s;margin-top:8px;letter-spacing:-0.005em}
.sbtn:hover{background:var(--sage-ink);transform:translateY(-1px);box-shadow:0 10px 30px -10px rgba(232,90,107,.4)}
.fdiv{display:flex;align-items:center;gap:12px;margin:32px 0 20px;font-size:0.7rem;font-weight:500;letter-spacing:0.1em;text-transform:uppercase;color:var(--mute-2)}
.fdiv::before,.fdiv::after{content:'';flex:1;height:1px;background:var(--rule-2)}
.fnote{font-size:0.78rem;color:var(--mute-2);text-align:center;margin-top:14px;line-height:1.55}

/* ── Case study detail ────────────────────────── */
.csd-hero{max-width:var(--max);margin:0 auto;padding:clamp(60px,8vw,100px) var(--gutter) clamp(40px,5vw,64px)}
.csd-meta{display:flex;gap:24px;align-items:center;margin-bottom:32px;flex-wrap:wrap}
.csd-brand{color:var(--ink);margin:-4px 0 20px;opacity:.95}
.csd-brand svg{display:block}
.csd-pill{font-size:0.72rem;padding:6px 12px;border:1px solid var(--rule);border-radius:100px;color:var(--mute);letter-spacing:0.04em}
.csd-hero h1{max-width:20ch;margin-bottom:24px}
.csd-feat{max-width:var(--max);margin:0 auto;padding:0 var(--gutter)}
.csd-img{aspect-ratio:16/9;background:var(--paper-2);border-radius:var(--r-l);overflow:hidden;display:grid;place-items:center;border:1px solid var(--rule-2)}
.csd-img img{width:100%;height:100%;object-fit:cover;display:block}
.csd-body{max-width:var(--max);margin:0 auto;padding:clamp(48px,6vw,80px) var(--gutter);display:grid;grid-template-columns:1fr 1.6fr;gap:64px}
@media(max-width:900px){.csd-body{grid-template-columns:1fr;gap:32px}}
.csd-next{padding-top:0 !important}
.csd-next-row{max-width:var(--max);margin:0 auto;padding:clamp(32px,4vw,48px) var(--gutter);border-top:1px solid var(--rule);display:flex;justify-content:space-between;align-items:center;gap:24px;flex-wrap:wrap}
.csd-back{font-size:0.95rem;color:var(--mute);cursor:pointer;transition:color .15s}
.csd-back:hover{color:var(--ink)}
.csd-next-link{font-family:var(--ff-serif);font-style:italic;font-size:clamp(1.4rem,2.2vw,2rem);color:var(--ink);cursor:pointer;transition:color .15s;text-align:right}
.csd-next-link em{color:var(--sage);font-style:italic}
.csd-next-link:hover{color:var(--sage)}
.csd-side .mt{font-size:0.72rem;text-transform:uppercase;letter-spacing:0.1em;color:var(--mute);margin-bottom:10px;font-weight:500}
.csd-side .mv{font-size:0.92rem;color:var(--ink-2);margin-bottom:24px;line-height:1.5}
.csd-main h2{margin-bottom:20px}
.csd-main p{font-size:1.05rem;color:var(--ink-2);line-height:1.7;margin-bottom:20px;max-width:42em}
.csd-main blockquote{border-left:2px solid var(--sage);padding:8px 0 8px 24px;font-family:var(--ff-serif);font-style:italic;font-size:1.4rem;color:var(--ink);line-height:1.4;margin:32px 0;max-width:32em}
.csd-main blockquote cite{display:block;margin-top:12px;font-family:var(--ff-sans);font-style:normal;font-size:0.85rem;color:var(--mute)}

/* Reveal */
.rv{opacity:0;transform:translateY(40px);filter:blur(6px);transition:opacity 1s cubic-bezier(.16,1,.3,1),transform 1s cubic-bezier(.16,1,.3,1),filter 1s cubic-bezier(.16,1,.3,1);will-change:opacity,transform,filter}
.rv.in{opacity:1;transform:none;filter:none}
@media(prefers-reduced-motion:reduce){.rv{opacity:1 !important;transform:none !important;filter:none !important}}

/* Tweaks panel */
.tweaks{position:fixed;right:20px;bottom:20px;z-index:300;background:var(--paper-3);color:var(--ink);border:1px solid var(--rule);border-radius:var(--r-l);padding:20px;width:300px;box-shadow:0 20px 60px -20px rgba(0,0,0,.6);display:none;font-size:0.85rem}
.tweaks.open{display:block}
.tweaks h5{font-size:0.72rem;letter-spacing:0.12em;text-transform:uppercase;color:var(--sage);margin-bottom:16px}
.tweaks .tg{margin-bottom:14px}
.tweaks .tg label{display:block;font-size:0.72rem;color:var(--mute);margin-bottom:6px;letter-spacing:0.04em}
.tweaks .tg select{background:var(--paper-2);color:var(--ink);border-color:var(--rule)}
.tweaks .tg select:focus{border-color:var(--sage);box-shadow:none}

/* Reduced motion */
@media(prefers-reduced-motion:reduce){
  *,*::before,*::after{animation-duration:.01ms !important;transition-duration:.01ms !important}
  .rv{opacity:1;transform:none}
}

/* Case-study product imagery */
.prod-anim{position:absolute;inset:0;display:block;overflow:hidden;background:var(--paper-2)}
.prod-img{width:100%;height:100%;object-fit:cover;display:block}
.cs-placeholder{position:absolute;inset:0;display:grid;place-items:center;overflow:hidden}
.wild-ph{background:radial-gradient(circle at 30% 30%,#f2d5d3 0%,#e8a8a1 40%,#d4847c 100%)}
.biom-ph{background:radial-gradient(circle at 70% 40%,#d4c9a8 0%,#a89878 45%,#75664a 100%)}
.ph-wordmark{font-family:var(--ff-serif);font-style:italic;font-size:clamp(48px,7vw,84px);color:rgba(255,255,255,.85);letter-spacing:-.02em;mix-blend-mode:overlay}
.biom-ph .ph-wordmark{font-family:Inter,sans-serif;font-style:normal;font-weight:700;letter-spacing:.12em;font-size:clamp(36px,5vw,60px)}

/* ── Motion layer ── */
/* Page-load intro — premium dissolve: wordmark + hairline, veil melts away */
.mo-curtain{position:fixed;inset:0;z-index:9999;background:#0b0a0a;pointer-events:none;display:grid;place-items:center;opacity:1;transition:opacity .75s cubic-bezier(.4,0,.2,1) .1s}
.mo-curtain .cwm{font-family:var(--ff-sans);font-weight:500;font-size:clamp(1.5rem,3vw,2.1rem);letter-spacing:-0.025em;color:var(--ink);opacity:0;transform:translateY(14px);animation:moWmIn .85s cubic-bezier(.22,1,.36,1) .12s forwards;position:relative;z-index:1}
.mo-curtain .cwm sup{font-style:italic;font-size:.55em;color:var(--sage)}
.mo-curtain .cline{position:absolute;left:50%;top:50%;width:min(44vw,400px);height:1px;transform:translate(-50%,2.2em) scaleX(0);background:linear-gradient(90deg,transparent,rgba(232,90,107,.9),transparent);animation:moLineIn 1s cubic-bezier(.22,1,.36,1) .3s forwards}
.mo-curtain::after{content:'';position:absolute;inset:0;background:radial-gradient(ellipse at 50% 55%, rgba(232,90,107,.12), transparent 55%);opacity:0;animation:mo-curtainGlow 1.1s .15s ease-out forwards}
.mo-curtain.done{opacity:0}
.mo-curtain.done .cwm{animation:moWmOut .45s cubic-bezier(.4,0,.2,1) forwards}
.mo-curtain.done .cline{animation:moLineOut .4s cubic-bezier(.4,0,.2,1) forwards}
@keyframes moWmIn{to{opacity:1;transform:none}}
@keyframes moWmOut{from{opacity:1;transform:none}to{opacity:0;transform:translateY(-12px)}}
@keyframes moLineIn{to{transform:translate(-50%,2.2em) scaleX(1)}}
@keyframes moLineOut{from{transform:translate(-50%,2.2em) scaleX(1);opacity:1}to{transform:translate(-50%,2.2em) scaleX(1.1);opacity:0}}
@keyframes mo-curtainGlow{0%{opacity:0}60%{opacity:1}100%{opacity:0}}

/* Hero rotating word — clip-path (not overflow) keeps the inline baseline true;
   width is set per-word by JS so the line hugs the active word */
.hero-h .flip{display:inline-grid;position:relative;vertical-align:baseline;justify-items:start;clip-path:inset(-0.18em -0.1em -0.04em -0.04em)}
.hero-h .flip>span{grid-area:1/1;opacity:0;transform:translateY(108%);transition:opacity .55s cubic-bezier(.2,.7,.2,1),transform .55s cubic-bezier(.2,.7,.2,1);white-space:nowrap}
.hero-h .flip>span:not(.on){position:absolute;left:0;top:0}
.hero-h .flip>span.on{opacity:1;transform:none}
.hero-h .flip>span.out{opacity:0;transform:translateY(-70%)}

/* Hero word-by-word reveal */
.mo-word{display:inline-block;opacity:0;transform:translateY(0.2em);transition:opacity .5s cubic-bezier(.2,.7,.2,1),transform .5s cubic-bezier(.2,.7,.2,1);will-change:opacity,transform}
.mo-word.in{opacity:1;transform:none}

/* Stagger children within .rv when it gets .in */
.rv.mo-stagger > *,
.rv .mo-stagger > *{opacity:0;transform:translateY(18px);transition:opacity .7s cubic-bezier(.2,.7,.2,1),transform .7s cubic-bezier(.2,.7,.2,1)}
.rv.mo-stagger.in > *,
.rv.in .mo-stagger > *{opacity:1;transform:none}
.rv.mo-stagger.in > *:nth-child(1),.rv.in .mo-stagger > *:nth-child(1){transition-delay:.04s}
.rv.mo-stagger.in > *:nth-child(2),.rv.in .mo-stagger > *:nth-child(2){transition-delay:.1s}
.rv.mo-stagger.in > *:nth-child(3),.rv.in .mo-stagger > *:nth-child(3){transition-delay:.16s}
.rv.mo-stagger.in > *:nth-child(4),.rv.in .mo-stagger > *:nth-child(4){transition-delay:.22s}
.rv.mo-stagger.in > *:nth-child(5),.rv.in .mo-stagger > *:nth-child(5){transition-delay:.28s}
.rv.mo-stagger.in > *:nth-child(6),.rv.in .mo-stagger > *:nth-child(6){transition-delay:.34s}
.rv.mo-stagger.in > *:nth-child(7),.rv.in .mo-stagger > *:nth-child(7){transition-delay:.4s}
.rv.mo-stagger.in > *:nth-child(8),.rv.in .mo-stagger > *:nth-child(8){transition-delay:.46s}
.rv.mo-stagger.in > *:nth-child(n+9),.rv.in .mo-stagger > *:nth-child(n+9){transition-delay:.52s}

/* Page switch transition — cross-fade with a gentle lift.
   Inactive pages: position:absolute with height:0 + overflow:hidden so their
   off-screen content can't extend document scroll beyond the active page.
   The `.on` page reverts to normal flow so it establishes page height. */
.pg{
  position:absolute;top:0;left:0;right:0;
  height:0;overflow:hidden;
  display:block;
  opacity:0;pointer-events:none;visibility:hidden;
  transform:translate3d(0,22px,0);
  transition:opacity .26s cubic-bezier(.4,0,.2,1), transform .26s cubic-bezier(.4,0,.2,1), visibility 0s linear .26s;
}
.pg.on{
  position:relative;
  height:auto;overflow:visible;
  opacity:1;pointer-events:auto;visibility:visible;
  transform:none;
  transition:opacity .48s cubic-bezier(.22,1,.36,1), transform .64s cubic-bezier(.22,1,.36,1), visibility 0s linear 0s;
}
.pg.mo-leaving{
  /* During leave, keep content visible but clip overflow so absolute positioning
     (applied when .on is removed on finish) doesn't cause layout shift. */
  opacity:0;
  transform:translate3d(0,-12px,0) scale(.992);
  filter:blur(6px);
  transition:opacity .22s cubic-bezier(.4,0,.2,1), transform .26s cubic-bezier(.4,0,.2,1), filter .22s cubic-bezier(.4,0,.2,1);
}
html{overflow-x:hidden}
body{position:relative;min-height:100vh}

/* Button arrow nudge */
.btn .arr{display:inline-block;transition:transform .25s cubic-bezier(.16,1,.3,1)}
.btn:hover .arr{transform:translateX(6px)}

/* Hero stat counter glow */
.hero-stats .stat .n em{animation:mo-statBlink 3.2s ease-in-out infinite}
@keyframes mo-statBlink{0%,100%{opacity:1}50%{opacity:.55}}

@media(prefers-reduced-motion:reduce){
  .mo-curtain{display:none}
  .mo-word{opacity:1 !important;transform:none !important}
  .rv.mo-stagger > *,.rv .mo-stagger > *{opacity:1 !important;transform:none !important}
  .hero-stats .stat .n em{animation:none}
}


/* ════════════════════════════════════════════════
   WordPress theme overrides
   ════════════════════════════════════════════════ */

/* Each page is a real URL — make .pg static & visible (overrides prototype router) */
.pg{
  position:static !important;
  height:auto !important;overflow:visible !important;
  opacity:1 !important;pointer-events:auto !important;visibility:visible !important;
  transform:none !important;
  padding-top:var(--nav-h);
}

/* Hide the design-tool tweaks panel in production */
.tweaks{display:none !important}

/* Form success + notice states */
.form-success{padding:48px 0;text-align:center}
.form-success h3{font-size:2rem;margin-bottom:12px}
.form-success p{color:var(--mute);font-size:1.1rem;max-width:40ch;margin:0 auto}
.form-notice{color:var(--sage);margin-bottom:12px;font-size:.9rem}

/* Default WP page fallback */
.site-main{padding:var(--nav-h) var(--gutter) clamp(64px,8vw,120px);max-width:var(--max);margin:0 auto}